About Me

I care about making things easier for people.

As a content designer, I thrive at the intersection of human behaviour and technology – focused on understanding pain points, solving problems, and crafting experiences that are both usable and impactful.

I believe technology should be designed so people can actually use it.

(I am not a cat.)

cat with mug of tea and i am a cat book

🎹 Before content

In another life, I briefly taught piano and trained in gymnastics while studying at uni. There, I was devastated to learn that starting a sport after the typical professional retirement age was just never going to end well. Rest in peace, rotator cuff.

🐟 Life

When I’m not stuck in all things content and UX, you can find me on the Brazilian Jiu Jitsu mat, diving in the ocean, at the archery range, or playing the violin. Not to get ahead of myself, but my third instrument will be the cello.

Currently reading: Is That a Fish in Your Ear? The Amazing Adventure of Translation by David Bellos